Change is the new norm in busi- ness these days, requiring CEOs and their executive teams to pivot and move more quickly than ever. While some companies are blessed with high-performing C-teams that can swiftly define a strategy to address the shifting market and environment, the best
companies recognize that unless they are also able to
mobilize their next level leaders, there are significant
risks to their strategies and even more important, to
the execution of those strategies.
I’ve had the honor of working with the senior executive teams from companies of all sizes across many
different industries—from retail to biotech to technology. And while I have seen varying levels of success,
those companies who manage to engage and inspire
their next level leaders share several common traits.
To ensure that you leverage your next level leaders to
become passionate drivers of change in your organization, consider these best practices:
BRING YOUR NEXT LEVEL LEADERS INTO THE FOLD
While your most senior leaders may develop your
strategy and vision, provide your next level leaders
with the opportunity and shared experience of fleshing out that strategy… testing it… internalizing it.
They’ve got to feel like it’s their strategy, not just the
CEO’s. You have to ensure they feel connected to it
emotionally so that they can live and breathe it every
day. When they have that kind of a connection to the
strategy and vision, they’ll have the guardrails and
drive to bring it all to life through execution.
Help them embrace the accountability mindset:
Your leaders are human, which means that change
may trigger fear and unconscious beliefs that under-
mine your ultimate goals: “This is too hard.” “We
don’t have the right resources.” “It’s going to take too
long.” “There’s no way we’re going to get this done.”
“Leadership doesn’t understand why our team is dif-
ferent.” Whatever the story is, we’ve got to help these
next level leaders understand the power of a mindset
shift. Mindset is a choice.
And when your teams recognize that replacing
these limiting beliefs with new, empowering beliefs—
“I can drive the change.” “I set the course.” “I always
have the ability to impact the system”—possibilities
open up. In my experience, this is the single biggest
driver of behavior change.
Catalyzing Next Level Leadership to Drive Change
BY MINA MURAKI