HQ: NEW YORK, NY
As part of CohnReznick LLP, CohnReznick Advisory helps growth companies draft and finance growth strategies, build optimized and agile operations, protect assets from regulatory
and cyber risk, implement technologies to support business transformation, and effectively balance risk
and reward. CohnReznick combines
the resources and technical expertise
with the hands-on, entrepreneurial
approach that today’s business environment demands, says Keith Denham, Managing Principal, National
Denham sat down with Consulting to
discuss the firm’s 79 percent growth
rate and No. 46 ranking.
Consulting: What were the main
factors that contributed to your
firm’s exceptional growth?
Denham: I attribute much of our re-
cent growth to three key areas. One,
we created new service lines. We ac-
quired NOI Strategies in 2015, which
bolstered the Firm’s strong commercial
real estate practice by helping real es-
tate owners, operators, and investors
drive operational efficiency. We’ve
also revolutionized our Technology
practice, building digital and innova-
tion services that drive digital transfor-
mation for growth companies. Two, we
made significant investments in core
service lines, including CFO Advisory,
Transaction Advisory, and our Govern-
ment and Public Sector, significantly
expanding our team and geographic
coverage. Three, we improved connec-
tivity to CohnReznick’s industry prac-
tices to strengthen synergies in how we
support existing clients.
Consulting: How is this year
shaping up for your firm?
Denham: It’s an exciting time for
CohnReznick Advisory—there is
no shortage of strategic opportunities. We opened our Innovation Lab.
Teaming throughout the firm is paramount to our success. For example,
providing end to end M&A capabilities where we help clients with
transaction diligence, structure a tax
advantaged deal, and then assist with
post deal technology integration and
Consulting: What’s your firm’s
outlook for 2017? Where do you
see the most opportunities?
Denham: CohnReznick believes innovation is one key to value creation.
Growth companies need to contin-
uously innovate the way their busi-
ness operates, delivering improved
speed-to-market and enhanced agility
to respond to changing business con-
ditions. And, as a growth company,
we’re taking our own advice—inno-
vating the way we deliver profession-
al services to clients to create a more
compelling value proposition. Our
new Innovation Lab makes it possi-
ble for us to co-create with clients in
a dynamic, iterative way.
Consulting: What are your firm’s
biggest challenges in 2017?
Denham: As we continue to grow,
our biggest challenge will be to
continue to attract and retain top
talent. To accomplish this, we’re
building a culture that makes us the
firm of choice for the best consultants—one known for innovation,
strong professional development,
and rapid advancement opportunity. In this market, we need to re-re-cruit our team each and every day.
Consulting: What does being
named one of Consulting’s
Fastest Growing Firms mean to
your firm, your employees and
Denham: This honor is a confirmation that our mission to provide
forward-thinking solutions and be a
trusted advisor to our clients is working. We are committed to continuing
in this mission and fulfilling our brand
promise to help clients look ahead,
gain insight, and break through.
NOVEMBER 2016 Consulting®
11/10/16 5:06 PM