Dirk Pfitzer is a Senior Part- ner and Member of the Man- agement Board at Porsche
Consulting. He is the global lead
of the Vertical Industrial Goods
practice. In 2018 and 2019, togeth-
er with his team, he steered Por-
sche Consulting to be rated the No.
1 consultancy for Industrial Goods
by Brand eins Magazine.
Pfitzer counts that accomplishment among his biggest achievements. “I am very proud of helping
to lead Porsche Consulting to be rated No. 1 for the sector “Machinery
and Plant Engineering” in the most
important German consultancy ranking,” he says.
He is also extremely proud that he
is part of the leadership team that grew
Porsche Consulting with greater than
20 percent year-on-year growth over
the last 10 years.
Pfitzer is the co-lead of the Horizontals Corporate Development
and Digitalization & Innovation
and in addition leads the Porsche
Consulting Private Equity initiative focusing on value creation of
He has over 19 years of profes-
sional experience in global consult-
ing. He has managed growth stories
as well as large transformations and
turn arounds with his international
clients. Dirk has an International
Leadership Education in the USA,
Spain and Germany.
As far as being recognized as a
Global Leader in Consulting and
what it mean to him, his firm and his
clients, he says it indicated that “as a
leading global consulting firm, we are
able to serve our clients whereever
their need is.”
The Porsche Consulting manage-
ment consultancy was founded in
1994 in response to the successful
restructuring of the Porsche sports
Porsche had gained so much experience and knowledge from mastering a major crisis that it decided to
make this expertise available to other companies. Four of its employees
formed Porsche Consulting’s initial
team. Their small office in Zuffen-hausen became a worldwide consultancy—with sites in Stuttgart, Hamburg, Munich, Milan, São Paulo,
Atlanta, and Shanghai.
Now with 580 employees, many of
whom are engineers and economists,
Porsche Consulting continues to apply proven solutions from the automotive industry to other sectors. It helps
its clients put strategies into practice.
Along with its original emphasis on
lean transformation, it focuses increasingly on digitalization.
“Team play: Hunting is more successful and fun in the pack; exploring the new
and the change to the better; and, learning from highly motivated diverse people
Q&A: What’s been the
biggest factor to your
Excellence in Engagement