Consulting® APRIL 2017 19
ACTING AGAINST HUNGER
1 Hotels has committed to donating a percentage of sales from
in-room dining and goodthings
(the hotel’s mini bar) to Action
Against Hunger, a global
humanitarian organization that
takes decisive action against the
causes and effects of hunger.
1Hotels, the luxury lifestyle ho- tel brand founded by Starwood Capital Chairman and CEO Barry Sternlicht, opened its third property and first completely ground-up development, 1 Hotel Brooklyn Bridge.
The property is the mission-driven
brand’s first sustainable, ground-up
development and flagship property.
“The world around us is beautiful, and
we want to keep it that way,” Sternlicht says. The property cultivates the
best of eco-conscious design, sustainable architecture, cause-oriented
partnerships, and unrivaled service.
1 Hotels, which launched in 2015
with the opening of properties in Miami’s South Beach and Manhattan’s
Central Park, is inspired by a simple
idea: Those that travel the world also
care about it. The property, located
just south of the Brooklyn Bridge, in
Brooklyn Bridge Park features 194
guest rooms, including 29 two- to
six-bedroom suites and The River-house, its Presidential Suite, with
most rooms offering views of the
East River, the Brooklyn Bridge and
the New York City skyline.
Confronted with how far Americans were lagging behind in changing our consumption habits, Sternlicht says he created 1 Hotels to
show sophisticated travelers that
they can do good, live well, and
connect with both the world and the
community around them. “With the
opening of 1 Hotel Brooklyn Bridge,
my vision is now realized,” he says.
“We were able to select every ma-
terial and develop mindfully, yet
the space’s main purpose remains
to serve, entertain and inspire with
some of the best amenities found in
the New York hospitality market.”
The 10-story hotel occupies Pier 1
in Brooklyn Bridge Park, an 85-acre
beautification project that stretches
1. 3 miles along the East River wa-
terfront. The hotel project originally
began in late-2011, however when
Hurricane Sandy hit the East Coast
in 2012, 1 Hotel’s architectural draw-
ings for the Brooklyn Bridge proper-
ty had just been completed.
Committed to sustainability and
preserving the environment, 1 Ho-
tel Brooklyn Bridge was built under
LEED guidelines and underscores
the following efforts:
• The design of the hotel features
a 54 percent ratio of regional and re-
claimed materials, including original
heart pine beams from the former
Domino Sugar Factory, walnut from
the Brooklyn Botanical Gardens and
pine flooring from the Old Crow Dis-
tillery in Kentucky.
1 Hotel Brooklyn Bridge operates a rain-water reclamation system
that will reduce storm water runoff
into neighboring water streams by
more than 50 percent prior to the site
development. The water will irrigate
the park during summer months.
• The property uses 100 percent
wind power energy.
• The hotel will eventually boast
a LEED Dynamic Plaque, which will
measure and display the building’s
eco-conscious practices in real time.
• The hotel features low-energy
light bulbs, a Triple Clear water pu-rification system, in-room recycling
bins, and fresh dining offerings.
Sustainable Stay: 1 Hotel Brooklyn Bridge Opens
Property features reclaimed materials, recycled rainwater and 100% wind power
1 Hotel Brooklyn